Lessons Learned From LinkedIn Profile Review Campaign
For Giving Tuesday in 2014, our team offered to review LinkedIn profiles. After 120 submissions, there are quite a few things we’ve learned. On December 2, we launched a campaign where volunteers from our team would review and critique LinkedIn profiles. Not going into this with any expectations, it was both wonderful and overwhelming when we ended up with just under 170 submissions come in. Unfortunately that means we...
6 Tips For Growing An Online Audience
This post was written by Jason Nellis of Overachiever Media. You can read more of his posts on his blog, or connect with him on Twitter at / Let’s face it – we all love more attention. Whether you’re a blogger looking for a bigger audience, a business developing your customer base, or a creative who wants to attract more attention to your work, you know you want eyeballs on your content. But getting more of...
AppEcon: Get Users Paid, Made, or Laid, and You’re Set
Have you ever woke up in the middle of the night with an concept that you were absolutely certain the world needed? Perhaps you’ve even identified ways to improve a current process or product, but were just not sure where to start. For the panelists of our AppEcon panel at Chief on March 25, they follow through on these dreams and ideas for improvement, or even help make them happen through investments. Apponomics: How Free...
Hosting a Social Media Friendly Event? Track Your Hashtag with Keyhole
Digital District hosts quite a few events throughout the year, and that means we need an accurate way to track our hashtags. Keyhole is our secret weapon. In 2013 we hosted events that focused on everything from using traveling resources on the Web to find the best deal to how the fashion industry uses social media, and for each event we tracked our hashtag using Keyhole. I was first introduced to the tool when someone from the...
When Strong Personal Brands Meet Corporate Brands: Can They Coexist?
#protip: Don’t insult anyone’s grandmother A few months ago, we discussed what social media managers can learn from Kitchen Aid, and whether social media managers should maintain their own personal accounts. The consensus was they should; brands want individuals who are passionate about social media running their accounts. Having a personal social media presence allows managers to test new strategies with their own...
What we can learn from KitchenAid, and should Social Media Managers maintain personal accounts?
We all know what happened during the first presidential debate. Big Bird got dissed and a social media manager at KitchenAid committed the social media career Avada Kedavra: they inadvertently Tweeted content intended for their personal account to the account they manage professionally. The Tweet (why this is capitalized) appeared as Obama reminisced about his grandmother, who died days before the President was elected in 2008. The...
